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Dev Guide

Create content

Learn to create content in Optimizely CMS 13. This guide covers steps for new pages, blocks, and media to build engaging digital experiences.

After you build content models you can create content, structure content hierarchies, add metadata for effective categorization and searchability, and implement workflows for content approval and publication to ensure it is engaging, relevant, and accessible to the target audience.

You want to maintain a dynamic and up-to-date content repository that aligns with the organization's communication strategy and enhances the user experience.