Using the import template provided within the Admin Console is a quick way to take existing user data and bring it into Optimizely <<product-name>>. The template is pre-populated with data columns which represent the many user fields in <<product-name>>. This article provides an overview of how to effectively use the import template.
To successfully upload the data into <<product-name>>, the cells in the template spreadsheet must be formatted as text.
The template columns are in the following groups:
**Required** – These fields are customer data point that are necessary within <<product-name>>
**Recommended** – These fields are recommended but not necessary to create a viable customer in <<product-name>>
**Optional** – These fields are optional based on the configuration of <<product-name>> features