With Optimizely Digital Experience Platform (DXP), you can create truly customer-centric experiences using best-in-class Optimizely Content Management System (CMS), robust ecommerce, and advanced personalization and marketing automation features.
DXP is and end-to-end, full-stack digital platform service package that includes content management, digital marketing, enterprise search, and digital commerce in a single cloud service. The service ensures high availability and performance, including configuration and maintenance of required components.
- Advanced Content approvals
- Globalization and multi-language management
- A/B testing and content optimization
- Multi-step Forms capabilities
- Search optimization options
- Dynamic cart and checkout
- Guest users and quote capabilities
- Product taxonomy management
- Create multiple sites from a single instance
- Workflows and reordering
- Tracking and profile data analytics
- Optimizely Content recommendations
- Optimizely Product Recommendations
- Optimizely Triggered messages
- Optimizely Personalized search results
- Experimentation platform for websites, mobile apps, smart devices, and back-end code.
- A/B test user of interface variations, to optimize and personalize website messaging.
- Send event data from any application to track user conversions offline or in a restricted environment.
- Deliver web experiments using a distributed network designed to improve page performance.
- User-generated content support
- Multiple integration and extension options
- "Headless" content delivery support
- Flexible cloud deployment options
- See User interface in the Optimizely User Guide for examples of how to work with features as an end-user.
See the System requirements for Optimizely before installing. Easy installation and service onboarding help you get your development projects running. With Optimizely's continuous releases, updates are available every week, you can keep projects up-to-date with a shorter time-to-market for customer solutions.
When you install an Optimizely site through Visual Studio, you can install a sample site to explore Optimizely. You can also Install a sample site to explore an example implementation of an Optimizely Customized Commerce solution.
Optimizely Foundation is a reference architecture and an example of a platform solution with multiple Optimizely products. You can use Foundation for demo purposes or as a starting point to get running with your Optimizely solution.
Updated about 1 month ago