Apps (add-ons) platform compatibility

Optimizely offers many options for extending solutions through APIs, apps, and code contributions developed by Optimizely, partners, or community members. Some are free, while others require additional licenses. See Optimizely Add-ons for important information about add-ons and integrations that Optimizely developed.

The apps and integrations listed here require separate installation and configuration. Some of them are available for free, and some require a specific license.

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Note

See the App Directory, (Browse Apps & Integrations), your one-stop shop to find apps and integrations to your Optimizely products that increases productivity and streamlines processes to save you time and money.

Install apps

Most apps and integrations involve subscribing to a service or installing NuGet packages in Visual Studio. See information for each app and integration for configuration and setup. See Install CMS apps to learn how to install NuGet packages.

Optimizely apps

The latest app versions are supported by Optimizely Content Management System (CMS) and Optimizely Customized Commerce, as listed below. Lower versions also support some apps; see package details on Optimizely NuGet, and each add-on page for details.

Optimizely marketing automation connectors

The latest app packages are supported by CMS versions, as listed below. For lower versions, see package details on Optimizely NuGet.

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Note

To use a connector, install the Forms MAI Connector, which is required for all connectors.

Apps and integration by area

Analytics

• Google Analytics for Optimizely

Headless

• Optimizely Graph
• Optimizely Content Management API
• Optimizely Content Delivery API

Marketing & interaction

• Optimizely Forms
• Optimizely Connect for Campaign
• Marketing Automation (MA)
  • Connect for Acoustic (Silverpop)
  • Connect for Delivra
  • Connect for Eloqua
  • Connect for HubSpot
  • Connect for Marketo
  • Connect for Microsoft Dynamics CRM
  • Connect for Pardot
  • Connect for Salesforce
  • Connect for Salesforce Marketing Cloud (ExactTarget)

Payments

• TokenEx
• Optimizely DIBS payment provider
• Optimizely PayPal payment provider
• Optimizely DataCash payment provider

Personalization

• Optimizely Visitor Group Criteria Pack

Product Information Management (PIM)

• Optimizely PIM
• Optimizely Service API

Search & Navigation

• Powerslice for Optimizely CMS

Social

• Optimizely Community API

Tax & compliance

• AvaTax tax compliance

Test & optimize

• Optimizely Self-Optimizing Block

Utilities

• Optimizely Spellchecker for TinyMCE
• Optimizely Languages
• Optimizely PDF Preview