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Optimizely considers data privacy and data protection when designing products, and makes continuous assessments of data security in its products. Optimizely uses encryption and pseudonymization wherever possible and designs products to simplify the design of active consent forms.

However, the Optimizely platform cannot make all decisions for you. As an Optimizely partner or customer, GDPR will affect how you work with Optimizely; especially when working with Optimizely features that can collect and process data, such as Optimizely Content Management System, Optimizely Customized Commerce, Optimizely Forms, Optimizely Data Platform, Optimizely Personalization , and Optimizely Campaign­­­.

The following sections contain product-specific guidelines to consider when working with Optimizely:

  • [Optimizely Content Management System](🔗)

  • [Optimizely Customized Commerce](🔗)

  • [Optimizely Search & Navigation](🔗)

  • [Optimizely Forms](🔗)

  • [Optimizely Campaign](🔗)

  • [Optimizely Community API](🔗)

  • [Optimizely Personalization](🔗)