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Send events using Optimizely Feature Experimentation

How to send event data to Optimizely using Optimizely Feature Experimentation.

Optimizely Feature Experimentation is a feature flagging and experimentation platform for websites, mobile apps, chatbots, APIs, smart devices, and anything else with a network connection.

You can deploy code behind feature flags, experiment with A/B tests and use percentage deliveries to roll out or roll back flags immediately. This functionality is available with microsecond performance impact via easy-to-use, open-source SDKs.

After creating an event in the Optimizely Feature Experimentation application UI, you can either:

Once you have implemented events in OptimizelyFeature Experimentation, events are always on. An event will begin sending data once implemented, even if you do not have any active running experiments. You can review the results of your Optimizely Feature Experimentation experiments on the reports page.